Akamai e-Commerce Conference 2018 - Hong Kong
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Immediate Release



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Akamai e-Commerce Conference 2018 - Hong Kong


Though experts can't seem to agree about whether this year's holiday shopping season was a boon or a bust, several trends are evident: Consumers are browsing online more often, searching for deals earlier, and using mobile devices more frequently. Organizations point to the greater adoption of e-Commerce and early promotions will be the cause for heightened online shopping activity. In order to optimize a website, brace for new trends and prepare for increasingly diverse web activity during the 2018 holiday season, retailers must first reflect on the past.


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General Information:

Date: 26 October 2018 (Friday)

Time: 14:30 – 18:00

Venue: 27/F., Hysan Place, 500 Hennessy Road, Causeway Bay, Hong Kong.

Register: http://www.mig-events.com/akamai/2018/ecom/ecom_regform_hkfec.php


Join Akamai eCommerce Conference 2018 for insightful discussions and best practices on:

  • How to Optimize Mobile Performance to accelerate online business

  • Optimize image and web performance to increase your conversion rate

  • Essential tips to secure online shopping and the Impact of web performance on e-Commerce Success

  • State of Retail Performance report

  • Global use case sharing

Agenda:

14:00 - 14:30

Registration



14:30 - 14:45

Welcome Remarks



14:45 - 15:15

Opening Keynote:  

e-Commerce In Asia: Landscape, Challenges & Opportunities

Joseph Yuen

Chairman Hong Kong Federation of E-Commerce (HKFEC)


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15:15 - 15:45

Keynote 1:  

Understanding Consumer e-Commerce Shopping Behavior in Asia

Anson Bailey

Partner, Head of Consumer & Retail, Asia Pacific KPMG


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15:45 - 16:15

Keynote 2:  

How to Win Customers on their Purchase Path

Jason Hatch

Senior Director, Product Management, Asia Pacific & Japan Akamai


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16:15 - 16:45

Keynote 3:  

Preparing For 2018 Holiday Season: Go Mobile First, Safeguard Against Fraud

Wentao Li

Web & Security Presales, Senior Manager – Greater China Akamai


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16:45 - 18:00
Event Wrap up followed by Networking Session with Food and Drinks


We look forward to seeing you all at the event.


For any queries, please do not hesitate contact to Mr. Paul Szeto at +852 3563 5076 / paul.szeto@mig-events.com or contact us at keith@hkfec.org.